Post by account_disabled on Jan 8, 2024 16:11:40 GMT 10
Department of Internal Trade Adjust the new image Community agricultural product distribution centers or Farm Outlets help create distinctiveness. attract attention It is a distribution channel that has the potential to support farmers' produce and has the ability to compete. Answering the needs of entrepreneurs Image creation specialist Confident in the new image of Farm Outlet Create added value for agricultural products and processed products. Ready to reach modern consumers Mr. Wichai Phochanakit, Director-General of the Department of Internal Trade, said that the Community Agricultural Product Distribution Center Project ( Farm Outlet) has been established since 2009 to serve as a center for farmers to bring agricultural produce and processed products to sell together. along with developing the community to be strong and self-reliant as well as creating revolving income in the local area. However, currently agriculture is in the 4.0 era , which is a change from traditional agriculture. Jumping into the modern era of agriculture where every sector involved must adapt. The Department of Internal Trade has therefore implemented a project to promote the image and increase the potential of Farm Outlets.
In order to create awareness of its important role as well as develop the potential Job Function Email Database of the center to be able to support farmers' produce. and have the ability to compete There is good management ready to support the changes in the world in the present era. It is expected that when we change our image and transfer knowledge to entrepreneurs, we will definitely see a change in a better direction. “The Department of Internal Trade has adjusted the new image of Farm Outlet by adjusting the identity to be more modern to reinforce the brand and convey and provide knowledge about the new image of Farm Outlet. Development guidelines Sales and marketing to target groups representing operators of centers that currently have 66 locations in 39 provinces, including all those involved, go in the same direction. In addition, the goal for 2019 will be to promote and develop 7 more centers as well," Mr. Wichai said. In the past, thanks have to be given to those who have supported every sector, especially the private sector. that continually supports, selects and promotes agricultural products and products of Thai farmers such as Thai Restaurant Association, The Chefs Association, Domestic Tourism Business Association Chefs Association of Thailand As well as various leading department stores.
The Mall Group Company Limited, Central Food Retail Company Limited, Icon Siam Company Limited, etc., which open their sales floors to Thai agricultural products. Mrs. Darunwan Chanpipattanachai, image creation expert, said that the new image of Farm Outlet is necessary in order to keep up with modern farmers who need to use marketing, lead production, and use innovation or Create a clear image to add value to agricultural products. The Farm Outlets have been in operation for more than 10 years. Some centers still lack the point of attracting the attention of consumers, and some centers' management is not yet systematic and is not widely known by consumers. And most importantly, it is found that currently farmers and consumers are still confused and do not understand the true role of farm outlets. “ Modern farming Farmers are not just producers. But you have to look at it from all sides. From the origin of production to the destination market and pay attention to consumer needs Know how to use technology Come help elevate your business. A good and clear image is very necessary to reflect yourself and communicate effectively to the target group and reach more modern consumers,” Mrs. Darunwan said . For this project to promote the farm outlet's new image, it has started from Survey the opinions of stakeholders towards Farm Outlet such as farmers, farmer institutes.
In order to create awareness of its important role as well as develop the potential Job Function Email Database of the center to be able to support farmers' produce. and have the ability to compete There is good management ready to support the changes in the world in the present era. It is expected that when we change our image and transfer knowledge to entrepreneurs, we will definitely see a change in a better direction. “The Department of Internal Trade has adjusted the new image of Farm Outlet by adjusting the identity to be more modern to reinforce the brand and convey and provide knowledge about the new image of Farm Outlet. Development guidelines Sales and marketing to target groups representing operators of centers that currently have 66 locations in 39 provinces, including all those involved, go in the same direction. In addition, the goal for 2019 will be to promote and develop 7 more centers as well," Mr. Wichai said. In the past, thanks have to be given to those who have supported every sector, especially the private sector. that continually supports, selects and promotes agricultural products and products of Thai farmers such as Thai Restaurant Association, The Chefs Association, Domestic Tourism Business Association Chefs Association of Thailand As well as various leading department stores.
The Mall Group Company Limited, Central Food Retail Company Limited, Icon Siam Company Limited, etc., which open their sales floors to Thai agricultural products. Mrs. Darunwan Chanpipattanachai, image creation expert, said that the new image of Farm Outlet is necessary in order to keep up with modern farmers who need to use marketing, lead production, and use innovation or Create a clear image to add value to agricultural products. The Farm Outlets have been in operation for more than 10 years. Some centers still lack the point of attracting the attention of consumers, and some centers' management is not yet systematic and is not widely known by consumers. And most importantly, it is found that currently farmers and consumers are still confused and do not understand the true role of farm outlets. “ Modern farming Farmers are not just producers. But you have to look at it from all sides. From the origin of production to the destination market and pay attention to consumer needs Know how to use technology Come help elevate your business. A good and clear image is very necessary to reflect yourself and communicate effectively to the target group and reach more modern consumers,” Mrs. Darunwan said . For this project to promote the farm outlet's new image, it has started from Survey the opinions of stakeholders towards Farm Outlet such as farmers, farmer institutes.